לוח המקדש

Hi Abel,

I'm following up once more on our conversation from mid-September about setting up Paddle for HALO's subscription. I've written a couple of times since and haven't heard back, so I want to make sure this is simply reaching the right desk. I've added your seller-support team here as well, so the right person at Paddle can pick this up.

First, so the picture is clear: HALO is not a new business opening from scratch. It is the established brand of the Israeli sacred-music artist Hila Ben David, active and selling internationally for years, with a large worldwide audience already in place: a YouTube channel of more than 65,000 subscribers and over 18 million views, and tens of thousands more across Instagram, Facebook and Spotify. That audience already buys our digital products today, around the world.

What is new is the model, not the business. We are now opening a subscription: a sacred-music streaming temple for listeners worldwide, built on an audience that already exists and already pays. That is exactly why we are coming to Paddle. We want you as Merchant of Record so you handle worldwide sales tax and VAT on our behalf, which for a global subscription at this price point is precisely the fit we need.

On pricing, so you have the full picture: the launch price is $7.99 a month. That is an intentional launch price, kept attractive to open strong, and we expect to raise it as the offer grows. Alongside the monthly plan we will run an annual plan, and we will add and upgrade tiers over time. We want to confirm Paddle supports all of that.

To know we are a match, three points:
- We are a business registered in Israel, with payouts to an Israeli bank. Do you onboard a business like ours?
- The plan launches at $7.99 a month, below the $10 self-serve line, with an annual plan alongside it. Can you support that, and on what terms?
- What is your per-transaction fee for a subscription like ours, monthly and annual?

I'd prefer to keep this in writing, by email, so everything stays documented on both sides. A written answer to the three points above is all we need to take the next step. Paddle was our first choice for this, and we would like to build it with you.

Warm regards,
Snir Ben Moshe
Manager to Hila Ben David (HALO)
+972-54-6666389